DownsideUpDesign

Musings of an Aussie design strategist gone North

A beer in the sun and the future of the industry. A perfect combo, no?

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Ah, the perils of a pub on the Thames, a pint and a video camera!

Last Friday I had the good fortune to, finally meet with the other half of the Movement Design Bureau, Mark Charmer.

With Joe Simpson and I in tow, he lead us to the most magical London pub I’d ever encountered, the Angel at Rotherhithe (somewhere near Bermondsey if you’re keen).

Ostensibly a social gathering, the ever scheming Mark had the sense to bring along a video camera to catch unsuspecting design strategists mid-pint, mid-cigarette and mid-flight setting the problems of the automotive world to rights.

Head over to the Movement Design Bureau to see Joe and I talking about the long term prospects for automotive industry and how I feel that, despite the massive strides made in HMI and connectivity in the last few years, I still don’t think that we’ve successfully grasped the aesthetic and social potential of the digital age.

[Photo: Mark Charmer

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Filed under: Car, Car Culture, Design, Design Strategy, Eco, Philosophy, Social Media, Sustainability, , , , , , , , , ,

About DownsideUpDesign

I'm Drew Smith and I'm a freelance design strategist and journalist for the automotive industry. DownsideUpDesign is a place for me to collect stuff that I like, often love and sometimes hate for safe keeping. Get in touch at downsideupdesigner (at) me (dot) com or tweet me (@drewpasmith) to rant, contribute or collaborate!

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© Andrew Philip Artois Smith and DownsideUpDesign, 2009. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Andrew/Drew Smith and DownsideUpDesign with appropriate and specific direction to the original content.